Front Page News at World Tea News:

Art of Tea, based in Los Angeles, has taken the trend of getting customer feedback on new product offerings to a higher level, actually allowing them to judge and choose flavors before they go to market.

The company said its aim was to create a collaborative environment in which participants could learn about tea as they directly affected the product development process. The panel consists of 35 tea enthusiasts who, in their first run in October, chose Banana Dulce as a new flavor over… Click Here to Read More.